Why Walmart Marketplace?
Walmart Marketplace offers massive growth potential with over 120 million monthly visitors and growing seller opportunities. For Amazon sellers looking to diversify, Walmart represents the second-largest e-commerce platform in the US.
Key Benefits of Selling on Walmart
- Lower competition than Amazon in many categories
- No monthly subscription fees (commission-only model)
- Growing customer base with high purchase intent
- Walmart Fulfillment Services (WFS) available
Getting Approved
Walmart is selective about marketplace sellers. To improve your approval chances:
- Have at least 1 year of e-commerce experience
- Demonstrate strong customer metrics
- Show competitive pricing history
- Have proper business documentation ready
Account Setup
Once approved, complete your seller profile:
- Set up your tax information
- Configure shipping settings
- Complete returns policy
- Add your product catalog
Repricing on Walmart
Walmart's Buy Box works differently than Amazon's. Key factors include:
- Price (heavily weighted)
- Shipping speed and cost
- Seller performance metrics
- Inventory availability
Cross-Marketplace Strategy
Selling on both Amazon and Walmart requires careful inventory and pricing coordination. Use a single repricing platform that supports both marketplaces for optimal results.
Getting Started with RepriceMax
RepriceMax supports Walmart Marketplace repricing with the same intelligent AI that powers our Amazon repricing. Connect your account and start competing effectively across both platforms.
Related Reading
- 10 Repricing Strategies to Win the Buy Box - Strategies that work across marketplaces
- FBA vs FBM Repricing - Compare fulfillment strategies
- Beginner's Guide to Automated Repricing - Get started with the basics
Visit the Help Center for Walmart setup guides, or check our FAQ for quick answers.